Further to my two comments yesterday, there should be no concern whatsoever with the proposed .au, because it quite simply will not go ahead –without auDA attracting immoderate legal risk and/or cannibalizing one of its fundamentals: that there is ‘no hierarchy of rights’ amongst existing 2LD right-holders.
I will not be making any submissions to the Names Policy Panel, but I’m sure somebody else will identify these issues in their submission. I’m also confident that the Panel isn’t as juvenile and supply-side skewed as it appears to be at present.
PS. Does anyone here like to restore and sell old cars as a hobby? www.carsales.id.au is going begging.
Finally, the issues raised above could not simply be overcome by denying .id.au holders equal right to secure the proposed .au, as to do so would be to accept that there is a hierarchy of rights amongst 2LDs. If there is a hierarchy of rights amongst 2LDs, and if .id.au were to be disenfranchised (alienating non-ABN individuals –the primary user group that .au is suggested for), then .org.au, .gov.au and .asn.au would likewise need to be relegated behind .com.au and .net.au. The chief question then would be, why should .com.au holders not be attributed first right to .au, since they comprise 85% of all registrations?
Can’t wait to see charity and government departmental jaws drop when Melbourne IT hits them for another $149.99 per name biennially (assuming current .com.au pricing would be applied to .au).
The broadening of .id.au eligibility to groups and collectives would seem to be the simplest way to accommodate the supposed clamoring need for indigenous online identity.
- If the UK model is adopted, whereby .com.au holders are attributed first right to .au, then .au would sit idle and be registered defensively, and the namespace would fail as there would be no reason to change registered business names, trademarks and SEO strategies.
- If the NZ model is adopted, whereby .com.au and .net.au (and .org.au, .gov.au and asn.au) holders register their intentions to claim the .au and then mediate between themselves where there are competing claims, then .au would still sit idle and be registered defensively, and the namespace would fail as there would be no reason to change registered entity names, trademarks and SEO strategies.
- As stated in my previous comment, there is no way that auDA would auction the name between .com.au and .net.au (and .org.au, .gov.au and .asn.au) registrants, as this would attract too much legal risk (damages could be better quantified, because a premium is paid for the .au). It would also be grossly unethical to make charities compete with commercial interests for .au at auction. Yet to not allow .org.au to compete at auction, or to make any particular concession to .org.au holders, would be to admit that there is a hierarchy of rights amongst the 2LDs.
- There is also no chance that existing .com.au registrants would be denied the opportunity to secure the corresponding .au (a scenario where .au is made available to the public on a first come, first serve basis) as this too would attract too much legal risk and would constitute a diminution of existing rights. (While .net.au, .org.au, .gov.au and .asn.au holders accept and are used to losing type-in-traffic to .com.au, .com.au holders are not used to losing traffic to any other local (.au) extension. Any loss of .com.au traffic due to .au would expose auDA to legal action and the damages in many instances would be readily quantifiable.
- A namespace comprised largely of defensive registrations would have no authority in the real world, hence no authority on Google, hence no value to registrants, hence no value to investors. Therefore, there should be no reason for panic among investors. If anything, .au would push up the value of .com.au significantly. This phenomenon has been witnessed three times over, with .com, .co.uk and to a lesser extent .co.nz. Moreover, the proposed equal footing between .com.au and .net.au (and .org.au, .gov.au and .asn.au) registrants would also push up the value of .net.au and … wait for it … .id.au(!) names. That’s right kids, if equal footing is given to .id.au holders as is proposed (read the panel document carefully, it says “all 2LDs should be regarded as equal”), then in the coming days, weeks and months we can expect a land-rush on .id.au registrations. After all, any one of us could go and grab www.target.id.au right now in expectation that www.target.au would go to mediation between the .com.au, .net.au and .id.au registrants or else will sit idle. (‘Personal hobby or interest’ is a basis for .id.au registration. Anyone here like archery?). This, ladies and gentleman, is the New Zealand model, proposed for Australia. What will result? At the end of the day, .au names would sit undelegated and/or idle and unused. So there is absolutely no chance that .au would gain any traction in Australia. It would be nothing more than a basket case for Facebook mums, eBay wannabes, ‘creative’ types and non-commercial interests.
I will not be making any submissions to the Names Policy Panel, but I’m sure somebody else will identify these issues in their submission. I’m also confident that the Panel isn’t as juvenile and supply-side skewed as it appears to be at present.
PS. Does anyone here like to restore and sell old cars as a hobby? www.carsales.id.au is going begging.
Finally, the issues raised above could not simply be overcome by denying .id.au holders equal right to secure the proposed .au, as to do so would be to accept that there is a hierarchy of rights amongst 2LDs. If there is a hierarchy of rights amongst 2LDs, and if .id.au were to be disenfranchised (alienating non-ABN individuals –the primary user group that .au is suggested for), then .org.au, .gov.au and .asn.au would likewise need to be relegated behind .com.au and .net.au. The chief question then would be, why should .com.au holders not be attributed first right to .au, since they comprise 85% of all registrations?
Can’t wait to see charity and government departmental jaws drop when Melbourne IT hits them for another $149.99 per name biennially (assuming current .com.au pricing would be applied to .au).
The broadening of .id.au eligibility to groups and collectives would seem to be the simplest way to accommodate the supposed clamoring need for indigenous online identity.