.net.au and .net worthwhile

[soj]

Bidding anomaly... I think HospitalityJobs.com.au is worth at least $4,510 hence the 10% rule is about right

What's interesting about this bid on the .net.au is that the buyer used to be former part owner of the domain.

Pacific Octane sold the .com.au and the .net.au to a corporate buyer, but it seems the COR wasn't done properly. Domains expired. You got the .com.au - and one of the former owners bought the .net.au.

I imagine the people that bought it off Pacific Octane are not particularly happy. (Not that it's your problem James).
.

 

[~james~]

That is interesting, I wasn't aware of the history until I saw the other thread yesterday afternoon after I picked it up.

But back on the .net.au & .com.au values, I purchased the .net.au version of one of my main .com.au's (which I paid mid $x,xxx for) from another DN trade member about a week ago. We agreed on a price which was 12% of the .com.au price.

So in the secondary market for domains, in most cases (unless high competition etc as previously noted by others), I feel the 10% rule is about right.

 

[snoopy]

But back on the .net.au & .com.au values, I purchased the .net.au version of one of my main .com.au's (which I paid mid $x,xxx for) from another DN trade member about a week ago. We agreed on a price which was 12% of the .com.au price.

So in the secondary market for domains, in most cases (unless high competition etc as previously noted by others), I feel the 10% rule is about right.

Most of the time though, people won't even be interested in the .net.au. Can understand some would be be willing to pay 10%, but I think this is not the norm. Ditto for .com/.net. If there is a bite at 10% for the .net it is a fairly unlikely result.

 

[findtim]

If you are dealing with a large business then doesn't that extra 10% just become your "insurance policy" ? , thus just go buy it?

at least once you have it you are no longer paying that amount as an annual fee like insurance.

tim

 

[snoopy]

If you are dealing with a large business then doesn't that extra 10% just become your "insurance policy" ? , thus just go buy it?

at least once you have it you are no longer paying that amount as an annual fee like insurance.

tim

Most won't buy though. I can understand that some would think they need to own all variants possible but I don't think it is the majority, which is why dnjournal isn't full of .net and .net.au sales.

What is it an insurance policy against? Someone building on a .net.au and sending you customers?

 

[findtim]

What is it an insurance policy against? Someone building on a .net.au and sending you customers?

NO, someone building the .net.au and taking customers .

tim

 

[snoopy]

NO, someone building the .net.au and taking customers .

tim

What hope do they have of taking customers?

 

[~james~]

What hope do they have of taking customers?

I'd suggest a good chance. Consumers will continue to get comfortable with .net.au as more good sites get developed overtime. Development of .net.au sites will keep growing as demand increases for domain names however supply remains static. Ie the .com.au owner won't sell so the next best option is sought.

Creditcards.net.au went for 22k so at least a few people think .net.au's have a shot of doing well.

Also look at the grocer IGA. Iga.com.au redirects to IGA.net.au, same with so some big companies even prefer the .net.au to the .com.au

 

[findtim]

What hope do they have of taking customers?

ooohhh god snoopy you can be frustrating sometimes !! you seem to be one minded often, ANY domain name can out rank another given the right skill behind it.

a " gosford.org.au" can out rank the .com.au if the right methods are used and i think if you have a high yield domain name search term BUT have the .net.au then you would put more effort into it.

remember AVIS " we try harder" ( because they were the number 2 in car hire at the time)

I think there was a similar advertising campaign in america for airlines that actaully said " WE are the number 2 most popular airline and WE try harder..."

I have sold MANY website developments on the basis of "its not what you will gain but its what you may be loosing"

its the hidden rot of your business and then its just to late eg: google+

tim

 

[snoopy]

I'd suggest a good chance. Consumers will continue to get comfortable with .net.au as more good sites get developed overtime. Development of .net.au sites will keep growing as demand increases for domain names however supply remains static. Ie the .com.au owner won't sell so the next best option is sought.

The problem is most businesses (wisely) do not see .net.au as the next best option. To suggest consumers are getting more comfortable with it is wishful thinking in my view.

Also look at the grocer IGA. Iga.com.au redirects to IGA.net.au, same with so some big companies even prefer the .net.au to the .com.au

That isn't a sign of preference, the .com.au was taken and they went with a .net.au, they then acquired the .com.au down the track (which is a common theme). I would guess that they redirect as opposed to switching because they have an SEO dilemma.

 

[snoopy]

ooohhh god snoopy you can be frustrating sometimes !! you seem to be one minded often, ANY domain name can out rank another given the right skill behind it.

Have you got any examples of where someone has registered a .net.au version of a popular .com.au, developed it and got any traction from lost customers from the .com.au? Where are these people outranking the original site with a .net.au?

No serious business would even bother with this strategy because it is obviously flawed, in terms of traffic going to other way because the confusion plays into the hands of the .com.au owner.

 

[Rhythm]

We all should just agree to disagree.

No point in arguing based on opinion, conjecture, imagination and hearsay.

Debates like these can go on and on and on.

 

[findtim]

I don't think the consumer looks at the domain extension ! its simply if it ranks top 3, as for IGA if they own both then they shold use the .com.au as it does help in SEO , it will take a while for google to convert the 301 redirects but in the long run better for them

tim

 

[snoopy]

I don't think the consumer looks at the domain extension ! its simply if it ranks top 3,

No idea on whether they look at it or not. I'm saying if they use .net.au with someone else on the .com.au, the .net.au owner will lose traffic, not the other way round.

I'm not talking about a couple of MFA/SEO sites competing with each other. I'm talking about businesses with a real following losing traffic to some upstart .net.au site, I have never heard of it.

as for IGA if they own both then they shold use the .com.au as it does help in SEO , it will take a while for google to convert the 301 redirects but in the long run better for them

tim

I think they'd see risk in changing domains, I'm not talking about what they should do, just saying why I think they'd be doing what they are doing. I don't think it is because they "prefer" .net.au over .com.au, that makes no sense.

 

[findtim]

I'm not talking about a couple of MFA/SEO sites competing with each other. I'm talking about businesses with a real following losing traffic to some upstart .net.au site, I have never heard of it.

loosing traffic, doesn't that depend on where the traffic is coming from? if you can get the .net above the .com.au in serps then it should of course steal traffic.

tim

 

[snoopy]

loosing traffic, doesn't that depend on where the traffic is coming from? if you can get the .net above the .com.au in serps then it should of course steal traffic.

tim

Like I said not talking about two SEO style sites competing against each other, in that case they could probably use a .ws or a .id.au.

I'm talking about examples of a successful sites on a .com.au facing traffic loss due to someone later developing a .net.au, I have never heard of this actually happening and challenge people to provide an actual example. The issues go the other way.

 

[findtim]

ok, yep in those terms i agree.

people like harvey norman don't NEED seo but they do anyway but of course the .net.au of that domain would be a TM issue

but where do you draw the line on a "successful site" , at what point does it turn successful?

if i sell a generic product like an ipod and i own ipodsales.net.au and i rank above the .com.au then of course i'm taking sales away.

or is your view of successful the domain is a "brand" ?

if i'm not correct then we should just get rid of all TLD's other then .com

tim

 

[snoopy]

if i sell a generic product like an ipod and i own ipodsales.net.au and i rank above the .com.au then of course i'm taking sales away.

or is your view of successful the domain is a "brand" ?

if i'm not correct then we should just get rid of all TLD's other then .com

tim

The problem is it is just a whole lot of "if's", where are the examples of companies in this scenario? where an already existing .com.au loses traffic to a higher ranking .net.au. ie people search for "XXXXXX" looking for XXXXXX.com.au and instead they find XXXXXX.net.au which ranks higher.

By successful I mean site that have been around for a while, well known in their industry, sites that aren't here today gone tomorrow. Where is the logical reason why someone should be concerned about not owning a .net.au? Where are the example of not owning a .net.au being a problem?

Do you hear of people stomping around wishing they'd picked up that .net.au because they'd have done so much better if they had it as well?

 

[AnthonyP]

I'm talking about examples of a successful sites on a .com.au facing traffic loss due to someone later developing a .net.au, I have never heard of this actually happening and challenge people to provide an actual example. The issues go the other way.

I have seen a recent real world example where a registrant registered the .net.au and the singular .com.au for a generic two word domain then got the .com.au into a pendingDelete state for a few days and offered the clients who stumbled upon the .net.au a significant discount to use their identical service. I have no idea if this worked well or not but I am pointing out that this type of stuff does happen.

 

[snoopy]

I have seen a recent real world example where a registrant registered the .net.au and the singular .com.au for a generic two word domain then got the .com.au into a pendingDelete state for a few days and offered the clients who stumbled upon the .net.au a significant discount to use their identical service. I have no idea if this worked well or not but I am pointing out that this type of stuff does happen.

Don't really follow how this is an example of a competitor .net.au outranking the original site and taking traffic?