James
Top Contributor
Heh heh - very clever and serves the competitor right for just trying to copy rather than innovate.
Regarding negative SEO - I have real doubts it's anywhere near as widespread as people would have you believe. I think it's more of a handy excuse to Google when doing a reconsideration request etc.
I expect when someone says they've been hit by it, Google will think 'yeah, yeah', and assume that the site has done dodgy link building at some stage anyway. Whether it's recorded against the site and has longterm consequences is hard to know...
If you get hit by negative SEO you will know it, we had a client get hit with 2500 spam links in a 48 hour period to key sub pages. This was quite a competitive niche too. You just have to be ontop of it quicly. And tim no one was talking about negative SEO at confrences 6 years ago lol.