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johno69

Top Contributor
It's miles ahead of the rest in monthly exacts.

End users that buy these things for the right money have not even heard of the term "Monthly Exacts".

On the other hand if you want to flip them to other domainers.. then sure, look at these figures.
 

snoopy

Top Contributor
End users that buy these things for the right money have not even heard of the term "Monthly Exacts".

Do you think so? What would you say they'd buy a keyword domain on the basis of then? Most companies with a decent budget are going to be using adwords, and familiar with this type of thing.

Unless the domain is actually being used as a brand, eg purple.com.au I think most would be buying for this reason or another factor with much the same meaning. Eg Some might see it as the "key term for the industry" - in other words a product that people are searching for, or the "product they sell" - ie a popular product because they sell it (and probably others sell it aswell).

It all comes back to stats in my view. A commercial term with a lot of searches will generally get way more interest than a similar term without many searches.
 

johno69

Top Contributor
Do you think so? What would you say they'd buy a keyword domain on the basis of then?

From my experience, if they see it rank #1 they want it.

I have sold a few based on this alone. The term is related to their business, they search the term, it's #1, they buy.

Regardless of if anyone actually searches that term or not.

Melbourne Mechanic has 36 local exact. I can't see an issue getting that to #1 within a couple of weeks of trying, maybe sooner. I've done nothing with it yet. Then I also don't imagine it will be hard to sell it. How many mechanics would be researching exact searches for their website? not many. But they will still be happy to pay to be #1 for the term i'm sure.



Example: BusinessRemovals.com.au 16 local exact.

Purchased, built a site in 2 hours, 2 weeks later it ranked #1. I emailed 5 potential end users and the domain was sold for $650 because it was sitting top of the results.

Now they simply redirect it to their own website. Which now ranks #1. Could be helped by the redirect, maybe not, either way.. everyone is happy.

That's my experience anyway.
 

findtim

Top Contributor
Now they simply redirect it to their own website. Which now ranks #1. Could be helped by the redirect, maybe not, either way.. everyone is happy.

That's my experience anyway.

i know we are getting off track but the game ends today so !

in my experience the redirect doesn't help for long, i prefer they create a new website ( of course :D ) and bring it up the rankings ( EMD isn't dead if you create good content )

tim
 

snoopy

Top Contributor
From my experience, if they see it rank #1 they want it.

I have sold a few based on this alone. The term is related to their business, they search the term, it's #1, they buy.

Regardless of if anyone actually searches that term or not.

Sounds like someone buying a ranking, not someone buying because of the worth of the domain. Still if they are searching for the term it comes back to popularity.

Melbourne Mechanic has 36 local exact. I can't see an issue getting that to #1 within a couple of weeks of trying, maybe sooner. I've done nothing with it yet. Then I also don't imagine it will be hard to sell it. How many mechanics would be researching exact searches for their website? not many. But they will still be happy to pay to be #1 for the term i'm sure.

What do you think the difference would be if there was 100x the number of mechanics looking up that term. Again it comes back to what they see as the popular term for their business.

Example: BusinessRemovals.com.au 16 local exact.

Purchased, built a site in 2 hours, 2 weeks later it ranked #1. I emailed 5 potential end users and the domain was sold for $650 because it was sitting top of the results.

Now they simply redirect it to their own website. Which now ranks #1. Could be helped by the redirect, maybe not, either way.. everyone is happy.

That's my experience anyway.

For this I'd say what is the value of your time & are you really factoring that in? Is the $650 due to you building a site and contacting endusers or is it due to the value of the domain. I'd say it is the former.

As far as it being a couple of hours work I really doubt it. Searching for and buying a domain, building a site, researching potential buyers, sending emails, negotiating, handling the transfer etc.

How many similar did you do last week? If it is 2 hours then you could do 20 a week or more netting you $26,000+ per week or $676,000 per year?
 

johno69

Top Contributor
How many similar did you do last week? If it is 2 hours then you could do 20 a week or more netting you $26,000+ per week or $676,000 per year?

None. Yes it took all of 2 hours. It's not something that can happen every day, not even every week. It's hit and miss like most things. As long as there are a couple of sales here and there it's always nice.

My point was search metrics are not the focus on the users I have approached. Most here have a mindset of selling to each other. End users do not always think like us. Choose your market wisely.

I have a lot of sites I've done this for that have not yet sold.

All the handyman domains I bought here in the $10 auctions is another example. I took 3 hours to create the first site, then 30 mins to clone it and tweak the content to suit the region. Repeat 10 times. Have sold 2 of 10 for a fair price due to them ranking #1 also. Again no search volume, but they sit #1 and the end user wants that. These were website sales.

BusinessRemovals.com.au was pure domain only sale and the price was better due to ranking, and my time to make that happen.

But when everything aligns, it's not rocket science, nor is it just "local Exact Search" ;)
 

snoopy

Top Contributor
None. Yes it took all of 2 hours. It's not something that can happen every day, not even every week. It's hit and miss like most things. As long as there are a couple of sales here and there it's always nice.

I'd say the "hits" need to be measured against the "misses" to work out how long it really takes.

My point was search metrics are not the focus on the users I have approached. Most here have a mindset of selling to each other. End users do not always think like us. Choose your market wisely.

But your starting point is people searching for the exact term.

It doesn't matter if they call it exact searches or whether they just think it is the most popular term for their business. It is the same thing.

Domainers use exacts etc because combined with commercial relevance it is an excellent guide for interest level, and development potential. Lots of enduser use this data as well and the ones who don't they are buying for much the same reason, they know the key terms in their head, the products/services people are looking to buy.
 

geodomains

Top Contributor
I can't believe Melbourne Mechanic has only 36 exact searches a month, to me it sounds better than that. The thing is the average mechanic in Melbourne would want it anyway for ego maybe, trophy domain or just for people to remember his website. Forget about the search volume, it's a great name for a mechanic in Melbourne.....Simple :D

Don
 

Data Glasses

Top Contributor
I can't believe Melbourne Mechanic has only 36 exact searches a month, to me it sounds better than that. The thing is the average mechanic in Melbourne would want it anyway for ego maybe, trophy domain or just for people to remember his website. Forget about the search volume, it's a great name for a mechanic in Melbourne.....Simple :D

Don

if you were driving along in a spluttering car and noticed this signage on a van or elsewhere i got the feeling you would have a look at the website
 

johno69

Top Contributor
But your starting point is people searching for the exact term.

When I email someone saying BusinessRemovals.com.au was available for sale, what would you think they do first?

Search Google for Business Removals.

They then see it, and are hit with a "WOW it's number 1".

Irrelevant of how many others search for it.

And these sites can sit there for months, there is no ongoing cost to me.

But of course I'm totally wrong. I'm fine with everyone sticking to their high searched terms, I'll keep playing with my scraps.

I can't believe Melbourne Mechanic has only 36 exact searches a month, to me it sounds better than that.

Might be too broad a term, might be searching inner suburb names rather than Melbourne. Who knows, but I agree, could be somewhat of a trophy for someone.
 

chris

Top Contributor
Thanks everyone for participating, some nice registrations there.

And the winner goes to geodomains with:

diplomaofnursing.com.au

Well done, you get a signed copy of The Domain Game by David Kesmodal. Will PM you the details :)

Cheers,
Chris
 

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