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Parked Domain CTR?

Rhythm

Top Contributor
Hi

Am wondering what % CTR everyone is getting on average over the last 30 days?

CTR% = Clicks / Visitors x 100

12.7% is my stat.

.au only. Just trying to benchmark my domains.
 

findtim

Top Contributor
12.7 is good, i normally work on 2-4%

i think it depends on the amount of ads you have on the page

tim
 

Rhythm

Top Contributor
Just to emphasise: These are *parked* domains, no dev (yet).

So findtim, I think you're stats reflect developed domains?
 

findtim

Top Contributor
well i think everyone knows i don't like parked domains.

i go for lower CTR higher yield , i prefer affiliates over MFA's

tim
 

snoopy

Top Contributor
Depends entirely on the quality of the traffic. 50%-100% is typical for keyword domains. Under that & the traffic is likely not natural type in traffic. ie bots, typos, old links, it is disinterested people (& robots).
 

Rhythm

Top Contributor
I get anything from 0-100% for individual keyword .com.au/net.au (100% coming from 1 visit a month domains)

To clarify: when I wrote 'average' I was trying to refer to the average across the whole portfolio of domains.

Snoopy, does every one of your .com.au domains have a 50%+ CTR?
 

snoopy

Top Contributor
I get anything from 0-100% for individual keyword .com.au/net.au (100% coming from 1 visit a month domains)

To clarify: when I wrote 'average' I was trying to refer to the average across the whole portfolio of domains.

Snoopy, does every one of your .com.au domains have a 50%+ CTR?

The small number of popular keyword .com.au that I own are in that area, I would say the ctr's are little different to popular keyword .com's.

Here is some examples,

dinosaurs.com.au 47.30% (dinosaurs.com 63.18%)
jobseekers.com.au 81.51%
lostsuper.com.au 58.11% (sold a while back)
 

Drop.com.au

Top Contributor
Hi Rhythm,

From three au portfolios that we manage that are monetised at Fabulous.com...

Last 30 days report for portfolio of au 10K+ domains parked at Fabulous.com (Fri, 26 Oct 12 - Sat, 24 Nov 12) CTR = 13.074%

Last 30 days report for portfolio of au 751 domains parked at Fabulous.com (Fri, 26 Oct 12 - Sat, 24 Nov 12) CTR = 9.489%

Last 30 days report for portfolio of au 1184 domains parked at Fabulous.com (Mon, 29 Oct 12 - Tue, 27 Nov 12) CTR = 9.301%

Cheers

Andrew
 

Chris.C

Top Contributor
I have over 500 AU domains parked with fabulous getting about a 8.85% CTR.

Who are your domains parked with?
 

Rhythm

Top Contributor
The small number of popular keyword .com.au that I own are in that area, I would say the ctr's are little different to popular keyword .com's.

Here is some examples,

dinosaurs.com.au 47.30% (dinosaurs.com 63.18%)
jobseekers.com.au 81.51%
lostsuper.com.au 58.11%

Really good .au portfolio CTRs, btw. I have only a few that are 50%+. (Which is better than I expected, because when I buy I sort of expect 0 traffic and therefore 0 revenue.)

Also: dinosaurs? :D
 

snoopy

Top Contributor
Really good .au portfolio CTRs, btw. I have only a few that are 50%+. (Which is better than I expected, because when I buy I sort of expect 0 traffic and therefore 0 revenue.)

Also: dinosaurs? :D

The thing is with the names with almost no traffic (eg a few visits a month), it is going to be mainly bot traffic. All names get some degree of that but a low traffic name is going to be mainly that.

If it is a popular keyword name the CTR should be very high if it were real traffic. That is different to typos, which tend to average around 20% or random names with junk traffic like 2/3 letter etc which I think are typically around 30% ctr.
 

Simon

Member
yeah, the quality of traffic is important and of course how well the pages are optimized. Happy to take a few hits on behalf of the parking companies tonight : )
 

Rhythm

Top Contributor
Hi Rhythm,

From three au portfolios that we manage that are monetised at Fabulous.com...

Last 30 days report for portfolio of au 10K+ domains parked at Fabulous.com (Fri, 26 Oct 12 - Sat, 24 Nov 12) CTR = 13.074%

Last 30 days report for portfolio of au 751 domains parked at Fabulous.com (Fri, 26 Oct 12 - Sat, 24 Nov 12) CTR = 9.489%

Last 30 days report for portfolio of au 1184 domains parked at Fabulous.com (Mon, 29 Oct 12 - Tue, 27 Nov 12) CTR = 9.301%

Cheers

Andrew

Hi Andrew

Wow, thank you. Can't argue with that data.

I guess ~13% is the industry benchmark.
 

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