So it boils down to this: You remember seeing an article in the paper & your wife tore it out but it is nowhere to be found, that is the proof of the highest reported .com.au sale of all time?
I'd say it is not in dnjournal journal because there is no proof of the supposed $250,000 sale other than the fact that it changed hands.
I think we are back to where we started, why on earth are people spending post after post disputing the statement below,
"The highest .com.au sale reported in the last 10 years is $125,000."
The evidence to the contrary is missing cutouts from papers and DavidL's rumour file.
I know what it said. It was a clipping she had pulled out for me. Woolworths spent reportedly spent $400mill on delivering Masters.
They can also afford to negative SEO and have a PR machine capable of removing most if not all content on the web that could be found about the price.
That said I'm better at search than they are:
http://blacktown-advocate.whereilive.com.au/news/story/online-windfall-for-blacktown-business-owner/
WHAT’S in a name? A lot of money it seems when it comes to website addresses.
As Woolworths launched into the home-improvement market against Bunnings by opening one of its first 10 Masters stores near Camden last week, the Advocate spoke to a Blacktown small business owner who sold her domain name for the new Masters website for a six-figure sum.
Woolworths originally offered $8000 for the master.com.au URL address but after a lengthy negotiation Medical Masters owner Karen Vella sold it for more than $200,000.
Mrs Vella started at the company, which sells transcutaneous electrical nerve stimulation (TENS) equipment to help with pain relief, in 1999 and bought the business with her husband more than two years ago.
Unaware of Woolworths’ new venture, she was surprised when contacted last year with offers which rose from $8000 to $20,000.
She said she wasn’t interested because of the trouble in creating a new domain name and having to change stationary.
When Woolworths asked how much she wanted she cheekily counter-offered $500,000 before the two parties agreed on a smaller six-figure sum.
Part of the deal stipulated Masters must provide a link on its website to the new Masters Medical site for a year after it launched its website as well as pay for new stationary.
Mrs Vella said while the funds were a much-needed injection into the business’ cash flow, online traffic had decreased because of the change of domain name. She said the previous owner joked with her that the domain name would be worth something one day, but neither of them could have foreseen one of Australia’s supermarket giants knocking at the door of the Bessemer St business.
“When I started I thought maybe Masters golf would be interested but never Woolworths,” she said.
