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Generic Mining Industry Domains

aus11

Top Contributor
I've been watching the appraisal thread for a while (commented on a few), and thought it was time to throw a couple of my domains into the mix.

- UndergroundMining.com.au (880 exact/month and $0.72CPC)

- OpenCutMining.com.au (590 exact/month and $1.13CPC)

I think they are valuable, but not sure what range they would be in. Would love some thoughts. (Not sure if I want to sell, or just hold and develop).
 
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Chris.C

Top Contributor
UndergroundMining.com.au:
- auction: ~$100
- negotiated sale: ~$400

OpenCutMining.com.au:
- auction: ~$50
- negotiated sale: ~$200

Both would be hard to find retail buyers to negotiate a sale with.
 

DavidL

Top Contributor
They are decent domains & metrics are good. However as Chris suggested, not obvious who the retail buyer would be.

For example, the second one probably has people with search intent being 'what is open cut mining' or looking for pictures etc. So it would be hard to monetise that traffic.

Best bet would be to try and sell to either a mining advocate or a detractor depending on your sensibilities I guess. Or call the Greens and tell them Gina Rinehart is also interested ;)

As for values I'd agree with Chris unless you get lucky with one of the above few 'endusers'

EDIT: Maybe a bit more on the wholesale/auction values just based on the metrics actually
 

snoopy

Top Contributor
Not much commercial focus in my view.

The bids don't really say much because the ads being run are just the most commercially related thing to the term (as opposed to actually being on target with the term), which is mining jobs.

Open cut mining has one genuine advertiser & then ask.com. The ads aren't appearing at the top either & competition is low. The claimed CPC is probably meaningless, I doubt anyone is paying it.

Underground mining has more advertisers but still I think they'll be seeing pretty low CTR's.

Suspect Chris's values are probably right.
 

djuqa

Top Contributor
I agree with ChrisC's values if you Multiply by factor of up to 10 (or more)
All have missed a enduser BIG growth area (despite the general Mining Downturn).
Mining Job Training Companies.
Training courses for above and underground mining jobs are big ticket items.
Basic mine Induction courses are ~$800
Underground induction Upgrade course start at ~$350
These course only allow you to be at a mine site
Training courses for machinery and technical are BIG Dollars.

Aus11 if you truly believe these Naysayers values, I will pay you $150 (chrisC Auction value) for the pair today.
If you want to develop them, PM me for some advice/help (some of the BIGGEST mines and training facilities are a few KM's from me)
 
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aus11

Top Contributor
Thanks Chris, David & Snoopy! I appreciate the voice of reason from people who have much more experience in the market than I do.

That being said, I do lean more towards djuqa's opinion, although maybe not to the extent that he mentions.

@Djuqa - Thanks for the purchase offer, but I have a couple of connections in the industry, so might just shoot them an email to gauge interest.

Is it fair to say something similar to:

I have this domain that I think your company might be interested in. I know there would be a lot of companies in your industry that would be interested in purchasing this domain, but I wanted to offer it to you first due to our previous business dealings. This is my asking price $xxx.

Or should I refrain from talking about offering it to other companies?

Few more questions:

- Should you set a time limit for the offer?
- Should you take offers via email, or direct them to NetFleet listing?
 

aus11

Top Contributor
Thanks Chris, David & Snoopy! I appreciate the voice of reason from people who have much more experience in the market than I do.

That being said, I do lean more towards djuqa's opinion, although maybe not to the extent that he mentions.

@Djuqa - Thanks for the purchase offer, but I have a couple of connections in the industry, so might just shoot them an email to gauge interest.

Is it fair to say something similar to:

I have this domain that I think your company might be interested in. I know there would be a lot of companies in your industry that would be interested in purchasing this domain, but I wanted to offer it to you first due to our previous business dealings. This is my asking price $xxx.

Or should I refrain from talking about offering it to other companies?

Few more questions:

- Should you set a time limit for the offer?
- Should you take offers via email, or direct them to NetFleet listing?
 

snoopy

Top Contributor
Aus11 if you truly believe these Naysayers values, I will pay you $150 (chrisC Auction value) for the pair today.
If you want to develop them, PM me for some advice/help (some of the BIGGEST mines and training facilities are a few KM's from me)

So Chris's appraisal is out by a factor of 10 and to prove that the offer you are willing to make is exactly what Chris says the names are worth??

All have missed a enduser BIG growth area (despite the general Mining Downturn).
Mining Job Training Companies.
Training courses for above and underground mining jobs are big ticket items.
Basic mine Induction courses are ~$800
Underground induction Upgrade course start at ~$350
These course only allow you to be at a mine site
Training courses for machinery and technical are BIG Dollars.

What does the name have to do with training?
 

Chris.C

Top Contributor
That being said, I do lean more towards djuqa's opinion, although maybe not to the extent that he mentions.
You are perfectly entitled to believe what you want to believe, and to be honest to make great returns in any form of investing you have got be able to see the value that others can't otherwise you will be competing for assets that are already fully priced.

That said, you also need to remember when it comes to investing, it's important to see things for what they are, not how we wish they would be.

;)

And I'm not saying you can't achieve a better result than my above approximations, but that will require additional time, marketing and negotiating and that needs to be factored.

Let's say, it takes an extra 5 hours of marketing and negotiating to strike a deal to sell UndergroundMining.com.au for $500 (which is much better than I think is likely) you need to factor in your time. And if your time is worth $40/hour that means that you have just sold the domain for $500 - $200 - acquisition/holding costs (I'm assuming $20)...

Leaving you with the grand profit of $280 on your $20 investment.

Now you might be thinking $200 profit isn't terrible, for a $20 investment (given that you paid yourself $200 to sell it) however that assumes that you will actually sell it (ie this doesn't factor risk).

For domains like this I think there is a reasonable chance that few if any retail investors will be interested which will mean you might do 5 hours marketing but still not get a sale, which will mean you have spent $200 worth of your time for no sale, and if you then have to liquidate the domain at auction, you might get $100 which will mean you lost $100 plus acquisition/holding costs...

So it's not as simple as saying I think this domain is worth $500, I'm rich.

@Djuqa - Thanks for the purchase offer, but I have a couple of connections in the industry, so might just shoot them an email to gauge interest.
At least counter offer him... You could get yourself an easy sale.

:p

ie - if UndergroundMining.com.au is worth $500 to a retail buyer, and djuqa is offering $100, tell him it is his for $200. That way if he takes you up on your offer, you don't have to spend $200 of your time to trying to find a buyer, nor do you have to carry any risk of making a loss.

When it comes to domaining, a bird in the hand is worth 5 in the bush.


:D

Or should I refrain from talking about offering it to other companies?
I'm terrible at sales and negotiating, but my first thoughts would be that you are generally better to say someone else has expressed interest, rather than you saying you will offer it to others.

One can be construed as a threat, the other is you being friendly enough to offer them the opportunity.

Should you set a time limit for the offer?
Maybe, but be careful about saying things you don't plan to follow through on, you will lose the power in the negotiation if they call your bluff.

Should you take offers via email, or direct them to NetFleet listing?
Depends - are there lots of other better domains on NetFleet?

Directing people to NetFleet can be good when they are worried about paying more than reg for a domain, they get to see lots of people spend big dollars on domains, but it can be a double edged sword because they will get a pretty good idea of what a domain is really worth, which might not be a good thing if you think their pockets are deep.
 
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djuqa

Top Contributor
So Chris's appraisal is out by a factor of 10 and to prove that the offer you are willing to make is exactly what Chris says the names are worth??
As I said if OP BELIEVED the low values given by the Naysayers (including Snoopy aka Lowball Valuer). I would buy the names at the quoted prices given by ChrisC as I BELIEVED the names would be able to be resold at a much higher price.
What does the name have to do with training?
Did you actually READ my comments. OpenCut / Underground mine workers need extensive training and skills before being allowed to earn the high salaries offered.




Strike a deal to sell UndergroundMining.com.au for $500 (which is much better than I think is likely)
David runs to corner shaking his head and wondering WTF.
I'm terrible at sales and negotiating
I would Agree!
 
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snoopy

Top Contributor
As I said if OP BELIEVED the low values given by the Naysayers (including Snoopy aka Lowball Valuer). I would buy the names at the quoted prices given by ChrisC as I BELIEVED the names would be able to be resold at a much higher price.

If you believed that then the logical thing would be to offer somewhat more than what Chris has said they are worth. The fact that you are offering the same validates what he is saying in my view.

Did you actually READ my comments. OpenCut / Underground mine workers need extensive training and skills before being allowed to earn the high salaries offered.

They probably need meat pies and beer as well.

What does training have to do with opencutmining.com.au? I think very little which is probably why training companies aren't advertising on the term.
 

djuqa

Top Contributor
If you believed that then the logical thing would be to offer somewhat more than what Chris has said they are worth. The fact that you are offering the same validates what he is saying in my view.
They probably need meat pies and beer as well.
I you had read and more importantly understood my answer, you would not be saying this comment.
What does training have to do with opencutmining.com.au? I think very little which is probably why training companies aren't advertising on the term.
ALL mine workers including those working at OpenCut Mine operations need EXTENSIVE training in OHS and procedures. No one is allowed on a working opencut mine site without this basic training. Operators of the machinery need even more extensive training.
The days of unskilled 8 year old kids working the mines have long gone.
BTW
Google search said:
Ads related to open cut mines
Mining Jobs - SEEK
www.seek.com.au/Mining-Jobs
Latest Mining Jobs waiting to be found. You know you want to SEEK
Open Cut Mines
www.careerone.com.au/Mining
Australia's 2nd Largest Job Website Has 2627 Jobs in Mining, Oil & Gas.
Those jobs the ads refer to are all SKILLED (i.e. require TRAINING)
 
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snoopy

Top Contributor
I you had read and more importantly understood my answer, you would not be saying this comment.

It is pretty clear, you are offering exactly what Chris thinks it is worth. No amount of discussion will change that obvious fact.


ALL mine workers including those working at OpenCut Mine operations need EXTENSIVE training in OHS and procedures. No one is allowed on a working opencut mine site without this basic training. Operators of the machinery need even more extensive training.
The days of unskilled 8 year old kids working the mines have long gone.

No surprises there, the question is what has training got to do with these domains? Next you'll be telling us the domain could be used to sell dump trucks, because that is what they use at mines.
 

djuqa

Top Contributor
No surprises there, the question is what has training got to do with these domains? Next you'll be telling us the domain could be used to sell dump trucks, because that is what they use at mines.
Actually yes they could be used to promote/sell dumptrucks.

So you think only exact keyword domains are useful.
So of course you would not expect to find godaddy, ventraip, crazydomains et al when searching for the keyword "domain"
But what does domain.com.au have to do with houses and real estate?
and when searching for domaining fora you would not expect to find Namepros.com or dnTrade.com.au
when only domainingforum.com.au makes sense.
 
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aus11

Top Contributor
Thanks for keeping the discussion going! I've sent one email off and will hopefully get a couple more off today or tomorrow and we will see if I get a response.

How about a more focused domain (that actually has specific commercial value) this time:

What are your thoughts on MiningInductionCourse (.com.au and .com)

more valuable that the other two or not?
 

snoopy

Top Contributor
So you think only exact keyword domains are useful.
So of course you would not expect to find godaddy, ventraip, crazydomains et al when searching for the keyword "domain"

These are names that just get chosen because they were available to be registered, nobody is going to pay a premium for names like those you have listed that because they have no intrinsic benefit over hundreds of other available names.
 

snoopy

Top Contributor
How about a more focused domain (that actually has specific commercial value) this time:

What are your thoughts on MiningInductionCourse (.com.au and .com)

more valuable that the other two or not?

It is a name with better potential because there is a clear usage (though somewhat low searches), would guess $100 for the .com.au, .com not worth anything in my view. It is an Australian term I think.
 

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