NetFleet's PR Strategy

[Chris.C]

Over the years it's been great to watch NetFleet grow and innovate into what is clearly becoming the hub for AU domain names.

So after reading that it was Mark who invited the journalist to the domain meeting who wrote the article in Technology Spectator that resulted in such a glowing bit of PR for the industry it got me wondering if after a result like that does NF have a bit of a PR strategy in the works behind the scenes to promote both itself and the industry going forward?

 

[findtim]

great if they do, pro active is great, look how Oprah changes the world of some people. books, products, organisations etc

http://oprah.about.com/od/philanthropy/p/anglenethistory.htm

the australian "cut down the tall poppy better to be humble crap" is GONE

bring on the spin

tim

ps: don't knock oprah or you're gonna get it girl !

 

[Mark]

Over the years it's been great to watch NetFleet grow and innovate into what is clearly becoming the hub for AU domain names.

So after reading that it was Mark who invited the journalist to the domain meeting who wrote the article in Technology Spectator that resulted in such a glowing bit of PR for the industry it got me wondering if after a result like that does NF have a bit of a PR strategy in the works behind the scenes to promote both itself and the industry going forward?

Hi Chris

Yes we do have a marketing strategy. We are always pushing the PR machine behind the scenes, and to be honest sometimes it sticks (like above article), but often it doesn't. We're targeting individual verticals with tailored stories as much as possible, like this article which you probably never saw, among many other initiatives.

I would urge us all to push the message as much as we can though - report any and every sale you can, and as a community we may have the desired impact we are all looking for.

Cheers
Mark

 

[Chris.C]

I would urge us all to push the message as much as we can though - report any and every sale you can, and as a community we may have the desired impact we are all looking for.

I would be very willing to help with this even if by just simply liking it via facebook and forwarding it to business associates. And I'm sure other would too.

You guys should always post links here on DNTrade of any PR you guys manage to drum up. Especially of big sales or industry wide assessments by journalists.



Do you guys send out any media releases whenever their are big sales on Snapper, Catalogue or AMA?