Selling Points of Domains

[Chris.C]

When it comes to selling domain names what are the key points that you highlight to a potential buyer about the value of domain names?

I'm trying to compile a list to help streamline my selling process.

 

[DavidL]

http://www.netfleet.com.au/Why-Are-Generic-Domains-Valuable.pdf

might help?

 

[GerBot]

I don't want to cover everything so I'll focus on the SEO benefit:
exact match search volume
existing links
age (years registered or better years a site has been live)
authority (value of existing links like .edu/.gov links)