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Mirrorless

Ash

Top Contributor
Hi all,

These search terms seem to be on the rise - what are your thoughts on value?

Mirrorless.com.au
MirrorlessCamera.com.au
MirrorlessCameras.com.au

Thanks for your time and consideration.
 

zhenjie

Top Contributor
I've never been a fan of niche terms for technical/electrical items. I see it as a challenge to monetize some of these names. If someone wanted to buy a camera they would generally be funnelled towards the large camera stores and grey importers, rather than a niche site that has only a small number of cameras.

Perhaps potential to utilize them into a review site. However I'd think the .com alternative is a lot more attractive than a .au
 

Ash

Top Contributor
Thanks for your thoughts zhenjie. I was actually surprised to see the term 'mirrorless' on the rise in Google Trends but I think most people will just call them cameras (similar to digital cameras) - unless they are researching and then, as you suggest, a review site would be best.
 

zhenjie

Top Contributor
Yeah I agree, the term is more a research term vs a buy term where users would actually search the Camera model specifically.

Would be a good name for review site if there were more camera affiliates in Aus. But with the low margins you tend not to see a lot of camera affiliate programs.
 
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Data Glasses

Top Contributor
mirrorless sounds awkward to me , i phones tend to take a fair market share of cameras these days so i dont place much value on the term, good luck
 

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