neddy
Top Contributor
The growing power of the internet as a channel for happy or horrified consumers to influence other customers has been illustrated by news out of the US that some businesses are paying writers to post glowing recommendations on review websites and social networks.
Read more: http://www.smh.com.au/small-busines...b-of-deceit-20110831-1jkt4.html#ixzz1WghVgUbr
One of the things in this article that amazed me was this:
A similar service, Word of Mouth on the Web (WOMOW), started in Australia in 2007. Founder Fiona Adler says it now has 80,000 members and about 190,000 reviews online and the website (womow.com.au) draws about 1 million visits a month.
Anyone want to buy Fussy.com.au or Grumpy.com.au?
.